Rotary Lights In La Crosse Wisconsin
  • Home
  • About Us
    • Our Sponsors
    • Feeding Our Volunteers
    • Become A Rotary Lights Sponsor
    • Light String Recycling
    • Rotary Lights Mission
    • Rotary Lights Steering Committee
    • Rotary Lights Board of Directors
    • Traffic Control and Food Assignments
  • Volunteer
    • Volunteer Registration Directions
  • Events
    • Trivia
    • Tree Contest
    • Parade Info
    • Live Nativity
    • Santa & Reindeer
    • Ice Castle Entertainment Schedule
    • Carriage Rides
    • Helicopter Rides
    • Hayrides
    • Ice Skating
    • Ugly Sweater 5K Run
    • Jeep Food Ride
    • Trolley Express
    • Skyrocker's Count Down to New Years
  • Gift Shop
    • Bear
  • Media Gallery
    • Rotary Lights Program And History
  • FAQ
    • Maps & Directions
    • How to Dress
    • Crowd Estimator
  • Contact Us
  • Donate
The lights may be shining a little less bright for a short time as we at Rotary Lights grieve the passing of our Founder and President, Pat Stephens on February 3, 2026. However, when we remember all that he has done to make our community and region a better place to live, his light, his legacy, will burn brightly as an example for us to follow into the future. Pat took a suggestion to have a small light display for families to enjoy and turned it into one of the finest displays to visit in the Midwest. He did this with the mission to feed the hungry. He would be the first to say, if not for the help of all of the volunteers from set-up to takedown the mission would not have been such a great success.

Our love, prayers and support go out to Joanne and the entire Stephens family at this time.
​
What Pat started, Rotary Lights, will continue to shine bright at Riverside Park and beyond. Following his example, ask yourself how you can make your light shine brighter to help someone else.

Welcome to RoTary Lights

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Hours

November 27, 2026 through December 31, 2026.  

The park opens at 5:00 p.m. daily and gates will close after the last car in line at 10:00 p.m. with the following exceptions:

Christmas Eve - 5 to 9:00 p.m.
Christmas Day - 5 to 9:00 p.m.
New Year's Eve - 5 p.m. to 11:00 p.m.

Please Note: 
​Nov 30 | 5 - 8 P.M. LIGHTS AND MUSIC WILL BE SUBDUED FOR ALL ABILITIES NIGHT

maps & directions
410 Veteran Memorial Drive, La Crosse Wisconsin
​(roads will be blocked so traffic can enter from a single direction)

We will be back November 27, 2026!

This year, 2026, we are celebrating our 32nd year with our Rotary Lights Display at Riverside Park.

Nearly 130,000 visitors per year enjoy this holiday tradition while driving, walking or taking a carriage ride through Riverside Park.  Join us for the opening night parade at 5pm immediately followed by our opening ceremony and fireworks on opening night, November 27.  Santa and a couple of his reindeer will be in the park every night through December 23. The Live Nativity, Carriage rides, and Hay rides will be available on select nights.  Free s'mores are available every night near the giant snowman.   All Abilities Night returns on Monday, November 30th from 5-8pm.  We will be adjusting the lights and music to accommodate individuals that may not have been able to experience the show in the past due to flashing lights and loud music.   The ice rink and free skate rental will be available to use when the weather allows. 

Events are on select nights, check out the Event Schedule for more details.  
With over 3,000,000 lights, you can imagine the breadth and depth of this holiday display. And remember, it's FREE. 
"We ask for voluntary food and cash donations".
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Meet Baxter
The 2025 Rotary Lights Puppy

Baxter will be Available in various local retail locations
​as well as online beginning November 1
Baxter will be sold in the park and In the Rotary Lights Gift shop when Rotary Lights is open.


Proceeds benefit the Salvation Army

Learn More

See SANTA

Santa will still be in the park every night through Dec 23 from 5-8pm or until he see the last child in line at 8pm.   Children will be able to visit with Santa in the Santa House.  On your way out, the gift shop will be open 5-8pm through December 23rd.
Chad Erickson Memorial Ice Rink

Update: January 27, 2026
​The skating rink is back open starting January 28th for as long as the weather allows.

Free Skate rental open:
Wednesdays and Fridays
5-9 pm
Saturdays and Sundays
Noon-7 pm


 carriage rides Through The Park
​(on Select nights)

Carriage Rides Provided by Cinderella Carriages
Visit our Events schedule for More Info

tour rotary lights and its 3,000,000 lights in la crosse wisconsin

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Discover Wisconsin Interviews & Footage below

MORE Behind The Scenes [Video]

a few pictures from rotary lights

Check Out The Live River Cam


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Rotary Lights | La Crosse, WI
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  • Home
  • About Us
    • Our Sponsors
    • Feeding Our Volunteers
    • Become A Rotary Lights Sponsor
    • Light String Recycling
    • Rotary Lights Mission
    • Rotary Lights Steering Committee
    • Rotary Lights Board of Directors
    • Traffic Control and Food Assignments
  • Volunteer
    • Volunteer Registration Directions
  • Events
    • Trivia
    • Tree Contest
    • Parade Info
    • Live Nativity
    • Santa & Reindeer
    • Ice Castle Entertainment Schedule
    • Carriage Rides
    • Helicopter Rides
    • Hayrides
    • Ice Skating
    • Ugly Sweater 5K Run
    • Jeep Food Ride
    • Trolley Express
    • Skyrocker's Count Down to New Years
  • Gift Shop
    • Bear
  • Media Gallery
    • Rotary Lights Program And History
  • FAQ
    • Maps & Directions
    • How to Dress
    • Crowd Estimator
  • Contact Us
  • Donate